Rules and ethics
How UK marketers check review-led advertising against the ASA CAP Code
Review-led advertising CAP Code checks for UK marketers: ASA remit, star rating evidence, Copy Advice and the reputation-management software behind each claim.
Topic
asa rulings
Reviews
Fake-review research UK: how to source a claim
Fake-review research UK: how to source a claim with CMA and ASA material, platform rules and review-management software, using claim, source, proof, limit.